Summary
Turning a vacation into something special: that’s what many guests want. The associated experiences are becoming increasingly important and these experiences are your tourism products. Of course, there are numerous products in every destination, but not all of them are popular. That doesn’t have to be the case. In this course, we would therefore like to introduce you to the basics of tourism product development. First, you will learn more about tourism product development in general. Then we will look at strategic product development. Finally, in the last learning unit, we will give you an overview of the different phases of product development.
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