The homepage
The gateway to your website
The design of your website’s homepage lays the foundation for how quickly and easily a user will find their way around.
The homepage should provide information about what the website is about, the expected content and topics should be recognizable at first glance and your unique selling points should be highlighted.
The homepage should also arouse the user’s curiosity and offer sufficient incentive to continue browsing your site.
Make sure you also provide sufficient assistance, e.g. through clear calls-to-action or intuitive navigation.